Top 5 Factors That Distinguish Successful Organizations
Some may think that it is difficult to establish a business; however, which is more difficult is running the business and driving it towards success. It is said that a business cannot be termed ‘successful’ until it has crossed the ‘five years test period.’
Statistically, many businesses wind up within the first five years. While the ones that scale through the fifth year usually grow to become solid organizations. However, some businesses still fail even after crossing the period of 5 years.
In any case, organizations are separated into cadres or classes based on certain factors. Small organizations neglect the principles that make big organizations; hence, they continue to remain small.
Principles Are Universal
Principles are universal; they do not change irrespective of geographical locations. Just like the English alphabet ‘A’ remains the same in America or Africa. It is the same in the morning and in the evening.
The same principles that make big organizations are available to small organizations, but their approaches differ. While big organizations embrace these principles with every sense of seriousness, small organizations trivialize them.
Small business owners have the responsibility of finding out the factors that distinguish successful organizations. Once the secrets are unveiled, it is important to engage them. The miracle is certain that they will get the same results as the big organizations.
Top 5 Factors That Distinguishes Successful Organizations
Among several reasons why many global organizations stand out to include these top 5 factors that distinguish successful organizations.
· Strategic Focus
One of the foremost factors that separate organizations into classes are the existence of a strategic focus which is expressed through a vision and a mission. Strategic focus defines the foundational goals and objectives of an organization.
Successful organizations start out small, but paint the big picture in their mind and design the necessary plans to achieve their dream. A mind is a powerful tool that small business owners have not been able to explore.
Henry Ford visualized the motor car before it was invented; Thomas Edison visualized the light bulb before he invented it and many more. Hence, organizational leaders are expected to paint the big picture of their business while they are still young.
· Human Capital
Visions, missions, dreams, goals, or objectives become frustrating when there are no intelligent brains to organize them, and competent hands to draft them on paper and pursue their actualization.
Organizational resources are not complete without human resources. In fact, human resources are the most important resources an organization can boast of having. They control all other resources for the realization of organizational goals and objectives.
Successful organizations do everything possible to build the best workforce they can. They hire, train, transfer, and sometimes terminate appointments to ensure that the most competent staff are engaged for organizational success.
· Operations and Work Process
A well-defined work process unveils the series of steps to be completed in order to accomplish a task that helps in achieving organizational goals and objectives.
Employees have to understand the work process of an organization before they can successfully improve their effectiveness and efficiency at work; hence, the need for seminars and training of employees.
Successful organizations also leverage the use of technology in getting the job done faster than the manual process. While small organizations struggle with productivity due to their poor work process, big organizations scale through with the help of computerized systems.
· Marketing and Sales
Marketing and sales are core operations in every organization, whether involved in direct sales of products or service rendering business. Successful organizations have well-designed marketing and sales structures.
Big organizations also leverage programmatic advertising and other forms of advertising to ensure that they reach their target audience and sell their products or services.
Small organizations rely on one-on-one marketing and sales strategy which can only reach a limited audience. One advertisement based on programmatic advertising can reach up to 3.5 billion people globally. This is the secret of leveraging social media and other marketplaces.
Upstack developers and software engineers are professionals who specialize in helping organizations scale up their growth by leveraging technology and the internet through well-designed websites, software, E-Commerce platforms, etc., for business growth.
The importance of leveraging the benefits of technology cannot be overemphasized. Small organizations see the cost of leveraging these platforms; while, big organizations see the opportunity available to them in leveraging these platforms.
Every strategy that makes an organization grow needs to be sustained to maintain growth and development. Organizations that fail after a while may have ignored a principle that they always applied.
Consistency is a key factor if growth must be sustained in an organization. Successful organizations are resilient in doing what is required and not what is convenient. Small organizations desire growth, but not without convenience.
Small organizations desire great results, but they are not willing to pay the price required for the kind of results they desire. Big organizational leaders know what they want, how to get it, and they are willing to pay the price.
Desire is the starting point of every achievement, but it doesn’t end there. Many small business owners desire growth and expansion, but they are usually not willing to pay the required price for the success that they desire.
Big organizations are distinguished for upholding the 5 factors that distinguish successful organizations as unveiled in this article. They strategically focus on their vision, goals, and objectives. They employ train and build the best workforce.
Leaders of big organizations also ensure that they design a well-structured work process for smooth operations. They also leverage every opportunity they can find to boost their sales by first reaching a large target audience through the internet.
Whatever is the level of your organization at the moment, it is never too late to find out what works and engage them for organizational success.
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Originally published at Upstack.co on Jan 20, 2022, by Lucky Ezeinuaku.